Alsie Pixl

Novice CEO Gains 40 Percent Sentiment Increase

Practice Areas: Crisis Communications, Reputation Management Our client was hired as the CEO for a large MNC in a highly publicised announcement. Prior to the announcement, there was plenty of online chatter and criticism about the previous CEO and the company business. With news of the incoming CEO, there was increased online buzz about the …

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Winning Trust In The Face of Negativity

Practice Areas: Reputation Management, Crisis Communications A public figure wanted to participate in a campaign. Against a landscape of negativity towards politicians, the public figure needed a strong brand positioning to combat the public’s scepticism and win their trust. Solution: The Personality engaged us to manage their campaign. With social listening, we were able to …

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UN At The SDGs Expert Insight Series (Forum)

PRIVATE SECTOR KEY TO BRIDGE THE GAP FROM GOALS TO ACTIONS UNDER 2030 AGENDA YB Dato Rashid Hasnon, Deputy Speaker: the private sector can play a greater role through partnership programmes with the government in efforts to achieve the aspirations of the national sustainable development goals KUALA LUMPUR (PARLIAMENT), 11 SEPTEMBER 2019 – Private sector participation …

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How Reputation Management Services Differ From PR Agencies

Some public relations agencies offer reputation management as a subset of their services. The difference between public relations agencies with reputation management companies is that reputation management firms focus entirely on reputation management, thus allowing such firms to develop core competencies in the subject. They have the operational and technical expertise to execute from all …

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What Is Reputation Management And Why You Need It

Because today’s digital media enables two-way communications, your reputation is no longer what you tell people it is. Your reputation is a combination of what people say about you offline and online, and your own brand narrative. Reputation management then is the art of managing public discourse about your brand, so that it aligns as …

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Why You Need Reputation Management

You or your brand’s reputation today has more influence on consumer decision than any marketing, advertising or public relations campaign can have. Consumers expect public leaders to be transparent, and a strong reputation enhances an individual’s brand recall and public confidence. A reputation well managed can also help the individual with the following; Mitigate Negative …

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